New York, NY, Dec. 14, 2009 -- Abelson Group, Inc., a premier public relations and marketing firm dedicated to promoting innovation and growth in the technology, marketing, energy and entertainment sectors, today announced the addition of eight companies to its client roster: Accanto Systems, Effective Minds, GoldSpot Media, Hornbill Media, MoxieQ, mPortal, Symbio and Zemoga. The clients are serviced by the firm’s EnterPRise Direct, DigitalEdge and MobilePR practices.

Expanded Communications Services
Abelson Group has expanded its services, offering a broader set of marketing strategies and services, including content development, writing, direct marketing, ad copywriting and partner/customer communications programs.

Communications Strategy and Results that Impact Shareholder Value
“More than skill and contacts, Abelson Group’s domain expertise and executive-level attention to detail in overseeing our portfolio companies’ communications programs have made a significant, measurable impact to business development and market momentum,” said Vesa Wallden, Deputy Head of CapMan Technology, a leading Nordic alternative asset management and private equity company. “This is the third time we’ve engaged the Abelson Group team, and right out of the gates for Symbio, they secured internationally syndicated coverage in Reuters, and important visibility in GigaOm, Dow Jones, Merger Market, and the San Jose Business Journal. This is an example of how public relations impacts shareholder value.”

The eight new clients selected Abelson Group to provide strategy for specific retainer-based and project-based needs, including social media, branding, product/company naming, M&A strategy and communications, investor relations, content development, marketing strategy, message development, media training, event support, media and industry analyst relations, lead generation strategy, ghostwriting, speaker’s bureau, awards and internal communications strategy and management.

Agency Growth Boosts Domain Expertise
The EnterPRise Direct team delivers strategy and execution for companies addressing the business community. Clients are emerging and mature businesses that provide products and services across a broad set of specialties, including but not limited to: business communications, management consulting, smart metering, regulatory compliance, security, business software and applications, IT outsourcing, product lifecycle management, and professional services.

New EnterPRise Direct clients

• Effective Minds LLC – a top global strategic & advisory management consulting firm.
• Symbio – a global leader in outsourced product development

Abelson Group’s DigitalEdge practice focuses on influencing innovation and adoption of online goods and services. Clients are movers and shakers in digital entertainment, consumer technology, online marketing and advertising, online lead generation, digital analytics, digital lifestyle brands, multi-media marketers and technologists, Web 2.0 communities and social networks.

New DigitalEdge clients

• Hornbill Media – a developer of innovative media services for Web and mobile
• Zemoga – a leading global digital marketing and innovation company

Abelson Group’s MobilePR practice is dedicated to educating and shaping consumers’ mobile lifestyles. Clients are market drivers, shapers and category makers in mobile marketing and advertising, mobile messaging, mobile search, m-commerce, mobile applications, mobile social media, device creation, mobile media and mobile content.

MobilePR client additions

• Accanto Systems – a leader in customer service assurance solutions for converged networks
• GoldSpot Media -- a leading interactive mobile media technology provider
• MoxieQ -- the first mobile-centric gay sensibility publisher
• mPortal – a leading enabler of mobile user experiences

“This year brought significant change to our clients’ businesses – in many cases pressuring them to accomplish more with fewer resources. Because Abelson Group is an integrated marketing and media specialist, clients outsourced more strategic ideation, planning and message development than ever before,” said Jennifer Abelson, founder of Abelson Group. “And as the ‘smart consumer’ continues to evolve – the savvier mom, the ‘green’ teen, the techie prosumer and the tweet-happy business executive – we are delivering more targeted, direct-to-consumer and business strategies using social media. It speaks to the power of social decision-making, and enabling our clients to be at the center of conversation.”

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About Abelson Group, Inc.
Abelson Group, Inc. is a premier marketing and communications firm dedicated to promoting innovation and growth technology, marketing, energy and entertainment sectors. The company provides insight, innovation, and impact to organizations that want to build mindshare, increase stakeholder value, and establish market leadership. Leveraging extensive relationships and deep industry expertise, Abelson Group delivers the bottom-line results businesses care about most. For more information, please visit www.abelsongroup.com, e-mail info@abelsongroup.com or follow us on Twitter @abelsongroup.